The Busan Story Market is a marketplace for film and audiovisual adaptations of original IP ranging from literary books to webtoons, web novels, video games, and more.

The Busan Story Market present unique IPs from Korea and Asia in partnerships with the Taiwan Creative Content Agency (TAICCA) and Visual Industry Promotion Organization (VIPO).
Leading publishers, web content studios and platforms, and IP holders participate in the Busan Story Market with remarkable stories from its library to meet major film and audiovisual industry professionals worldwide, which drove numerous adaptation deals in the previous years.

Companies with original IPs and buyers who wish to find the right story for new expression can join by registering Market Badge and Sales Booth.