InnoAsia Conference â…£: IP Value Chain
  • Mon, 22 September, 17:00 - 17:45  |  Day 3
  • Event Room A
recommend to
  • #Producer
  • #IP Business
  • #Creator
  • #Investor
This session looks at how emerging technologies and participatory cultures are turning IP into dynamic, multi-format ecosystems. From AI-assisted creation to remixable assets and community-driven development leveraging blockchain, we’ll explore new models of authorship, monetization, and creative reuse, and what they mean for the future of content.
Moderator
Jay KIM (CCO, Studio Realive co., LTD.)

Jay Kim is a pioneering New Media Content Creator and XR Curator with extensive experience in immersive storytelling and the film festival circuit. As the XR curator of the Bucheon International Fantastic Film Festival (BIFAN) since 2016, he was the first to introduce VR content to a Korean film festival and has shaped the festival’s XR program, including establishing the BIFAN Beyond Reality section. He has produced numerous internationally acclaimed XR projects that have been featured at prestigious festivals such as Sundance, Tribeca, SXSW and IDFA. Jay founded GiiÖii studio in 2020, focusing on the growth of the new media content ecosystem in Korea. In February 2024, he joined Studio Realive, SM Entertainment Group, as Chief Creative Officer (CCO), leading creative strategy in the convergence of content, technology, and entertainment. He is a recognized speaker and panelist in the field of XR, new media, media art, Gen AI production and the business of content.

Panel
Vipul AGRAWAL (Founder/CEO, Mugafi)

Vipul Agrawal is a Serial Entrepreneur, Investor, and INSEAD Alumnus who has built, scaled, and exited multiple ventures in the technology and content industries. Currently the Founder & CEO of Mugafi, Vipul is on a mission to revolutionize global storytelling by fusing AI, entertainment, and Web3. Under his leadership, Mugafi has evolved into a dual-arm powerhouse: a technology-first content infrastructure and an original IP creation engine drawing from deep cultural narratives across India, Asia, and the MENA region.

Fabrice NADJARI (Co-Founder, Mini Studio AI)

Fabrice Nadjari is a Poly-Entrepreneur, Consultant, Speaker and Educator, who has worked in the last 20 years with clients such as The MoMa, The Guggenheim Museum, Spotify, The World Bank, UNESCO, Kickstarter, Google and LVMH. Both an engineer and anthropologist by background, his work as a storyteller has been awarded by the first Prize National Geographic and nominated to an Emmy Award. He has been an Adjunct Professor at Stanford University on the subject of Creative Entrepreneurship. He is the co-founder of Mini Studio AI, a leading AI-powered Animation Studio producing content for kids and families that are viewed by over 300 millions people every month.

PARK Seungsoon (Co-Founder/CCO, Neutune Inc.)

Park Seungsoon is the Co-Founder and CCO of Neutune Inc., introducing a new paradigm in music creation and listening through the AI-powered Platform MixAudio. As an electronic musician under Radiophonics and a media artist, he has led numerous AI Music & Sound projects, merging space and nature themes with sound, technology, and business. He currently serves as Adjunct Professor of Art Management at the Korea National University of Arts, supporting future creators through programs such as Decode Creativity and Artpreneurship. Active globally at SXSW and SONAR+D, he advances growth hacking for artists, AI–spatial intelligence, and creative ecosystems worldwide.

PARK Jaesu (CEO, MCA)

Park Jaesu is the CEO of MCA, an AI celebrity agency and AI content studio, and simultaneously heads Soojak Films Co., Ltd., a commercial film production company. Through MCA, he has led various AI-driven short films and hosted AI movie competitions featuring virtual versions of Korean stars such as Na Moon-hee and Ko Jun. At the same time, as the Founder of Soojak Films, he has been active in film planning and production for over 27 years. His filmography includes productions such as The Great Battle, My Girlfriend is an Agent, and Chaw, and he has also been involved as an investor in more than 20 films including The Chaser, War of the Arrows.